Hey there,
how’s it going!

→ I’m Jeff Chang, a graphic designer based in San Francisco, passionate about honing my skills in brand identity design and staying ahead of emerging industry trends. My work focuses on building brands from the ground up and giving existing brands a fresh facelift—redefining their visual story to resonate in meaningful ways.

Storytelling is at the heart of my design approach. I find it fascinating because there are endless ways to tell a story, and each project presents a new opportunity to get creative. The world truly is your oyster.

Outside the studio, I’m a dedicated surfer and a Brazilian jiu jitsu (BJJ) practitioner. Both activities challenge me mentally and physically—whether it’s staying calm under pressure or finding smart solutions in uncomfortable situations. These experiences shape my creative mindset, helping me approach design challenges with adaptability, patience, and focus.

If you’re curious about working together, I’d love to connect and see what we can create.